College wore a jungle look for this year's Dhruv. This year's theme being "Amazon", everything from the website to brochure to posters to decorations based on Amazon..

Dhruv 2010 was inaugurated on 11th January 2010 by Dr. B. V. Sangvikar (HOD-PUMBA), Dr. Capt. C. M. Chitale, Dean, Faculty of Management, University of Pune.