


Hi
I am Shalini Agnani from class of 94....anyone around from there or even a senior or junior batch?
Recently while travelling on one of the Low Cost Carriers (LCCs), I was amazed by the on air shopping platform the airline had initiated which provided customers with an option to "touch and feel" and bid for products ranging from fashion accessories (glares, pearl necklaces), watches for him and her, sports bags and many such items of great value to travellers. I say great value, primarily due to the positioning of these offerings- pricing (greatly discounted), product choice (keeping travel needs, gifting relatives during vacation in mind), channel (instant availability), packaging and promotion (attractive bid pamplets with detailed description of products and visual enticement).A sneak peek into the additional biz that the airline gained by this innovative channel revealed the following data-
Ever wondered, being a Marketer, how often one has mocked the concept of "Value"? Value, per se, is that intangible asset which can set business models apart. You have a flourishing business model...but it can sustain only on sound propositions. Value is one such sound proposition which fosters business growth; consistently satisfies all stakeholders. True value does not diminish customer satisfaction; it is a reflection of how the business appreciates dynamic parameters.
www.bolguru.com
guys = this seems to be a good place to vent and share out work related issues. also looks reasonably good for students to understand work issues before they get into the work life and for professors to build interesting case studies on organisational behavior
March 16, 2007- The University of Pune was graced by the presence of the Governer of Deutsche Bundesbank, Prof. Axel A. Weber who delivered a public lecture on “CHALLENGES POSED BY FINANCIAL GLOBALIZATION”. Our Honourable Vice Chancellor Dr. Narendra Jadhav gave a brief testimony of Prof. Weber’s credentials. Once the latter took the stage, it was an hour unfolding the pecuniary view of globalization. From “financial integration” to “opportunistic disinflation” and from “under-pricing of risk” to “global disequilibria”, he sought to present a SWOT analysis of “globalization from the financial lens” thereby giving a glimpse of the current realities. A brief Q&A session allowed many enthusiastic students as well as bigwigs of this field to exchange ideas on matters ranging from exchange rates to the financial birdview of vision 2050.
Lately, watching ‘Happy feet’ sent, guilty pangs of being a playing a minuscule (modestly) role in yet to don corporate cap that latently fuels all the life style malaises. I detest all the trade purists who (are paid to) project these eco friendly movies as money spinners. For the sole purpose of the movie is lost in counting the moolah it garners. My reason can’t be viewed to be having anti capitalist bias for the creator but to comprehend beyond the celluloid created.
The whole nation is going GaGaGa over the higher GDP this quarter and everything including stocks are going up in anticipation of the great times ahead. But is this a true indicator of the nation's progression. Let me just throw some hard facts to make picture lucid.
This is to inform one and all, that post PUMBA Alumni Chapter Meet 2006 at Bangalore it was decided by one and all to give birth to a dynamic and pro-active PUMBA Bangalore Alumni Committee. The committee is up and running with a tremendous response. We recently concluded our 1st meeting.
A new slogan for PUMBA:
Finally the verdict of Priyadarshini Mattoo case is delivered and capital punishment is awarded for the most heinous crime. The justice is finally given after almost 11 years.
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